Company Wellness Programs

Wellness as a Business Strategy

Employer health insurance premiums went from $13,770 in 2010 to $15,073 in 2011, a staggering one-year increase of 9%1. Much of that increase is due to unhealthy lifestyle choices like inactivity. 

As a result, more companies are starting or expanding their wellness programs.  According to a survey conducted by Willis North America's Human Capital Practice, 60% of employers surveyed in 2011 reported having some form of wellness program, that’s up from 43% in 20102.  As part of their wellness strategy, some companies are moving to high deductible consumer-directed health plans with integrated wellness programs that provides direct cash deposits into health savings accounts.

Companies are offering wellness programs with goals to:

  • Reduce healthcare costs
  • Impact productivity – reduce absenteeism, presenteeism 
  • Improve the well-being of their workforce

Competitive Advantage

Activity is the single most effective change people can me to improve their health and reduce healthcare costs. According to the CDC, you only need to be active 150 minutes per week, and it doesn’t have to be continuous. That breaks down to 30 minutes a day 5 days a week3.

Making activity a key component of your wellness program can be a real competitive advantage. Focusing on activity not only pays off from a personal health perspective, but it also pays off financially. The CDC estimates that the ROI is between $3 and $6 for every dollar spent on employee wellness4.

FitLinxx Wellness Platform Motivates Employees to be More Active

Employees who track activity are more engaged and motivated. By combining activity tracking technology with dynamic wellness programs, you can raise participation rates and improve employee well-being.

Companies who use the FitLinxx Wellness Platform see an average of 70% member engagement after 3 months engagement, while participation drops to under 40% without technology5. With the FitLinxx Wellness Platform and our partner's wellness programs, employees set goals, measure progress, build communities and stay motivated. The FitLinxx Wellness Platform includes:

  • Wireless Activity Tracker - Pebble all-day activity monitor. Easy to understand and effortless to use.  Simply clip it on and go.
  • Wireless Weight Scales - ActiScale by Conair and ActiScale Pro by A&D Medical. Designed for home and comercial use.
  • Wireless Blood Pressure Monitors - ActiPressure by A&D Medical. Ideal for home or commercial use.
  • Wireless Access Points - Collect activity and health data; for individuals, and small and large workgroups. Designed for multi-user environments.
  • Developer Toolkit – A set of development tools that enables our partners to build fun and engaging wellness applications. These include: 
    • Active Gateway – Partners build customized web and mobile applications with this simple, open Application Programming Interface (API). Gives access to our secure activity and health data. 
    • ActiHealth Embedded –Partners embed our ActiHealth application directly into their wellness application.  Little programming required.
    • ActiHealth Web Application – ActiHealth Web Application is great for organizations wishing to do a quick pilot or proof-of-concept. No programming required.
Contact us to learn how the FitLinxx Wellness Platform can improve your workforce's well-being.

See Also


  1. Kaiser Family Foundation and the Health Research and Educational Trust
  2. 2011 Willis Health and Productivity Survey by Willis North America's Human Capital Practice
  3. US Centers for Disease Control and Prevention, Early 2000’s. “Healthier, Happier, and More Productive Employees Reducing the Risk of Heart Disease and Stroke.” P. 13.
  4. Centers for Disease Control and Prevention. "How much physical activity do adults need?" http://www.cdc.gov/physicalactivity/everyone/guidelines/adults.html
  5. Data based on member participation engagement rate for all partners over 3-month period.
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